Become a Sponsor
Sponsor an Event with WBSE
Wasaga Beach Sports & Entertainment (WBSE) produces unforgettable events that draw thousands of attendees from across Central Ontario. From high-energy concerts and cultural festivals to family-friendly performances and arena shows, our events offer high-visibility, community-connected sponsorship opportunities for brands looking to make a meaningful impact.
Why Sponsor with WBSE?
WBSE is helping transform Wasaga Beach into Central Ontario’s premier four-season entertainment destination. Sponsoring one of our events means you’re not just promoting your business—you’re becoming part of a growing cultural and tourism initiative that brings people together through music, sport, and shared experiences.
Our stage has welcomed Canadian icons like Blue Rodeo, April Wine, and The Tragically Hip, along with rising stars and fan-favourite acts. With a proven track record of delivering dynamic, well-attended events, WBSE is proud to be at the forefront of event tourism in the region.
Key Sponsorship Benefits
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Extensive Reach
Gain exposure to an anticipated 60,000+ attendees throughout 2025, driven by a full calendar of events. This reach includes both dedicated event-goers and regular visitors to our venues. -
Year-Round Visibility
Your brand won’t just be seen on event days. Our main venue, the Wasaga Stars Arena and adjacent facilities, attract an average of 1,220 visitors per day and more than 8,300 per week. With the recent addition of the River Dragons Junior Hockey team, those numbers are only growing—maximizing your brand’s daily exposure. -
Dynamic Engagement
From digital and print exposure to VIP hospitality and onsite activations, our sponsorships are designed to connect your business with audiences in memorable, meaningful ways. -
Multi-Channel Promotion
Our packages include a combination of digital, print, and physical brand assets—ensuring your presence is felt across every touchpoint.
Let’s Create Impact—Together
Partner with WBSE to support the revival of Wasaga Beach’s rich musical and cultural legacy while promoting your business in a thriving, tourism-driven community. Let’s collaborate to craft unforgettable moments and deliver real results for your brand.
Ready to connect? Fill out the sponsorship inquiry form below and a member of our team will be in touch.
Sponsor Inquiry Form
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